VERSION: 8.6
LAST
UPDATED: June 2026
This
Affiliate Marketing Services Agreement (the "Agreement") is entered
into by and between the undersigned Publisher/Affiliate ("Affiliate";
-, company registration/tax number: -, address:
-, country: -) and Senshiro AB (company
registration/tax number: SE559013501701, country: SWEDEN, address:
c/o Berghs School of Communication, Box 1380, 111 93 Stockholm, hereinafter referred to as "iGaming Profit - Affiliate Program" or
"Company" or "Network"), and shall govern the relationship
between the parties with respect to the Affiliate's participation in the
iGaming Profit - Affiliate Program Affiliate Network. The Company responsible for the Self-service
affiliate tracking platform maintenance is Traffic Manager Group S.R.L.,
website TrafficManager.com.
TrafficManager
acts solely as a technical Data Processor. The Affiliate acknowledges that
TrafficManager has no contractual relationship with the Affiliate, does not
control the commercial terms of this Agreement, and shall have no liability to
the Affiliate regarding payouts, account suspensions, or data processing
conducted under the Controller's (Network's) instructions.
By
completing the affiliate application to the Affiliate Programme and clicking
"I have read and agree to the affiliate terms and conditions" within
the registration form, you (the Affiliate) hereby agree to participate in the
Affiliate Programme and abide by all the terms and conditions set out in this
Agreement. The Company reserves the right to amend, alter, delete or extend any
provisions of this Agreement, at any time and at its sole discretion, without
giving any advance notice to the Affiliate, subject to the terms set out in
this Agreement.
If you do
not agree to this Agreement, you are requested to immediately notify the
Affiliate Team via email at and@senshiro.com and cease all promotional
activities.
DEFINITIONS
"Agreement" means and includes (i) all the
terms and conditions set out in this document, (ii) the General Terms and
Conditions, (iii) any other rules and/or guidelines issued by the Company
Websites, and (iv) any annexes referred to herein.
"Affiliate" means you, the natural person
or entity specified as - (company registration/tax
number: -), who applies to participate in the Affiliate
Programme.
"Affiliate Programme" means the collaboration
between the Company and the Affiliate, whereby the Affiliate creates Links
to and promotes the Company Websites to New Customers via the iGaming Profit - Affiliate Program
network.
"Affiliate
Website(s)"
means one or more websites or approved marketing channels maintained and
operated by the Affiliate.
"Company" means Senshiro AB, a
company incorporated in SWEDEN with company registration/tax
number SE559013501701, holding the relevant MGA and/or SGA licenses as
specified in the affiliate platform backend.
"Confidential
Information" means any information of commercial or essential value for any of
the Parties including, but not limited to, financial reports, trade
secrets, know-how, prices, business strategies, and player data.
"Data Protection
Legislation" means all applicable data protection, privacy, and electronic
marketing legislation, including the GDPR (EU 2016/679) and any related
national legislation.
"Links" means internet hyperlinks from
the Affiliate Website(s) or approved channels to the Company Websites.
"New Customer" means a new first-time
customer referred to the Company Websites by the Affiliate, who has
successfully registered and made a first deposit amounting to at least the
applicable minimum deposit AND who has successfully wagered the
deposited amount at least three (3) times (3x Wagering Requirement) on
real money games, without being flagged by the Company’s anti-fraud and
compliance systems. Players who only perform the minimum deposit and
show zero subsequent activity or retention within 14 days of registration
are expressly excluded from CPA qualification. For the avoidance of doubt, a player shall only be deemed a 'New Customer' and qualify for a CPA payment once across the Company’s entire network of brands. If a referred player already holds an active or inactive account with any other casino brand operated by the Company, no further CPA commission shall be payable to the Affiliate for any subsequent registrations or deposits made by the same physical individual on another Company brand.
"Company Websites" means the online gaming
websites operated, managed, or white-labeled by the Company under its MGA
and/or SGA licenses.
1.
PURPOSE
1.1. The
Affiliate operates marketing channels and refers potential customers to Company
Websites. Any marketing channel utilized must be explicitly disclosed and
approved by the Company.
1.2. This
Agreement governs the promotion of the Company Websites by the Affiliate,
whereby the Affiliate will be paid consideration depending on the qualified New
Customers referred, subject to the strict compliance terms of this Agreement.
2.
ACCEPTANCE OF AN AFFILIATE
The Company
reserves the right to refuse any affiliate registration or traffic source in
its sole and absolute discretion without providing justification.
3.
AFFILIATE REPRESENTATIONS AND WARRANTIES
The
Affiliate hereby represents and warrants that it:
A) Is aged 18 or over (or 21 or over where
legally required by jurisdiction).
B) Holds all necessary licenses, permits,
and consents required to market and advertise online gaming in the target
jurisdictions (specifically MGA and SGA regions).
C) Is not involved in, and does not intend
to be involved in, any act or traffic that constitutes fraud, coordinated
bonus abuse, or illegal activity.
D) Will strictly comply with the Swedish
Gambling Act (Spellagen), Malta Gaming Authority (MGA) Directives, and all
applicable advertising codes of conduct.
E) Understands that its role is strictly
limited to advertising. The Affiliate is prohibited from entering into
direct communication with any New Customers or potential customers
regarding gameplay, account status, disputes, or complaints.
4.
COMPANY RIGHTS AND OBLIGATIONS
4.1. The
Company shall provide tracking links and pre-approved marketing materials.
4.2. The
Company shall record net revenues, monitor traffic quality, and provide
affiliate player statistics via the tracking platform.
4.3. The
Company reserves the absolute right to refuse the registration of any New
Customer, or to suspend/close accounts if deemed necessary to comply with
regulatory requirements or anti-fraud protocols.
5.
RESPONSIBILITIES AND OBLIGATIONS OF THE AFFILIATE
5.1. The
Affiliate shall only use marketing materials provided or explicitly approved in
writing by the Company. Links and promotional texts shall not be altered
without consent.
5.2. Strict
Traffic Restrictions: The Affiliate explicitly agrees to the following
heavy channel restrictions:
A) Restricted Channels
(Messaging Apps, Closed Groups & Social Media): Sourcing or driving traffic
via closed groups, private channels, messaging applications (including but
not limited to Telegram, Discord, WhatsApp, and Signal), or any
social media and streaming platforms (including but not limited to Facebook,
Instagram, TikTok, X/Twitter, YouTube, Twitch, Snapchat, and Reddit)
is strictly prohibited. The Affiliate may only utilize these channels if
an explicit written pre-approval or a specific signed Social Media
Addendum has been granted by the Company for that exact account, handle,
page, or channel.
B) Incentivized Traffic: The Affiliate shall not
generate traffic using incentivized schemes (e.g., promising users cash,
kickbacks, hacks, secrets, or guaranteed wins in exchange for registration
and deposit).
C) Direct Marketing
Restrictions:
The Affiliate is completely prohibited from contacting individuals via SMS
or Email on behalf of the Company or its brands.
D) Keyword Bidding / Brand
Poaching: The
Affiliate shall not purchase or register keywords, search terms, or domain
names that are identical or confusingly similar to the Company’s
trademarks and brand names.
6.
PAYMENT, ANTI-FRAUD AUDITS AND PERFORMANCE POLICIES
6.1. Payment
Plans: Payments shall be processed via Revenue Share, CPA, or Hybrid models
as explicitly agreed upon in writing. In the absence of an agreement, the
default shall be the Revenue Share plan.
Net Revenue Formula: Gross Bets (-) Wins (-)
Administration/Platform Fees (-) Paid Bonuses (-) Transaction Costs &
Chargebacks (-) Applicable Gambling Taxes & VAT (-) Jackpot
Contributions.
Net Revenue Tiers: The net revenue share
percentage is determined by the amount of qualified new depositing
customers referred by the affiliate within the active month:
|
Number
of New Depositing Customers |
Revenue Share (%) |
|
0 – 50 |
25% |
|
51 – 100 |
35% |
|
100+ |
45% |
6.2. Strict
Invoicing and Write-Off Windows:
Commission is calculated
monthly. The Affiliate agrees that only invoices submitted between the
1st and the 13th day of the month following the active period will be
processed. Any invoices submitted outside of this strict timeframe will be
deemed null and void for that period.
The minimum payment threshold
via bank wire is €300. Balances below this will roll over.
Withholding and Expiry: Should the Affiliate fail to
claim or correctly invoice any due amount within twelve (12) months from
when it first became due, the amount shall be permanently written off and
no longer due.
The Affiliate agrees to notify
the Company immediately by means of email to and@senshiro.com regarding any
changes to their VAT status, company registration, or banking details.
6.3. Traffic
Audits and Payment Delays: The Company reserves the right to delay payments
for up to one hundred and eighty (180) days while investigating traffic
quality, compliance, or suspected fraud syndicates.
Mandatory Proof of Source: During an investigation, the
Affiliate must provide full transparency, including unedited live
screenshots or video recordings of ad accounts, traffic sources, specific
social media backend analytics, landing pages, and active campaigns within
48 hours of a request. Failure or refusal to provide verifiable proof
of traffic origins will result in the immediate cancellation of all
disputed commissions and account closure.
6.4. Clawback:
The Affiliate agrees to immediately return all commissions received based on
fraudulent, falsified, or compliance-breaching transactions.
6.5. Post-Termination
Earnings: Upon termination of this Agreement by either party, the
Affiliate’s right to receive any future commissions or revenue share from
previously referred players terminates completely. Only validly earned,
unpaid commissions prior to the exact date of termination shall be paid out.
6.6. Affiliate
Inactivity and Player Requests:
A) Affiliate Inactivity: The Affiliate must
continuously actively promote the Company's brands. If the Affiliate fails
to refer at least three (3) qualified New Customers to the Company
Websites within any rolling one hundred and eighty (180) day period,
the Affiliate shall be deemed "Inactive". The Company reserves
the right, at its sole discretion, to permanently un-tag and decouple any
or all previously referred players from the Affiliate’s tracker, and no
further commissions shall be generated from these players.
B) Player Request: If a player explicitly
requests to be disconnected from an Affiliate tracker or transferred to
direct organic status, the Company shall comply with the player's request
immediately, and the Affiliate's right to earn commission on that player
shall cease.
6.7. Disputes:
If the Affiliate disagrees with the balance due as reported, it shall within a
period of thirty (30) days send an email to and@senshiro.com indicating the
reasons for such a dispute. Failure to do so within the time limit constitutes
an irrevocable acknowledgment of the balance due.
7.
TERMINATION
7.1. Either
party may terminate this Agreement at any time by giving a thirty (30) day
written notice via email to and@senshiro.com.
7.2. Immediate
Termination for Cause: The Company may terminate this Agreement with immediate
effect if the Affiliate breaches any representations, warranties, traffic
restrictions, or regional regulatory annexes. In this event, the Company shall withhold
and forfeit 100% of any unpaid commissions as security and indemnity for
any perceived, anticipated, or contingent liabilities or regulatory fines
arising from the Affiliate's breach.
8.
LIABILITIES AND INDEMNIFICATION
8.1. The
Company shall not be liable for any indirect, consequential, or economic losses
suffered by the Affiliate.
8.2. The Affiliate agrees to fully defend, indemnify, and hold harmless the Company, its directors, and its operators from and against any and all claims, regulatory fines, or legal expenses arising directly or indirectly from the Affiliate’s breach of this Agreement, local laws, or the attached regulatory Annexes.
9.
CONFIDENTIALITY AND NON-DISPARAGEMENT
9.1. The Affiliate acknowledges that it
will receive or have access to Confidential Information. The Affiliate agrees
to maintain all Confidential Information in strict confidence and shall not
disclose any details of this Agreement, business metrics, player statistics, or
private communication logs to any third party without the express prior written
consent of the Company. This obligation survives termination indefinitely.
9.2. The Affiliate agrees that it shall
not, at any time during or after the termination of this Agreement, make,
publish, or communicate in any public forum, industry review site, social media
platform, or blog, any defamatory, disparaging, negative, or derogatory remarks
concerning the Company, its operations, or its brands. Any breach of this
section shall entitle the Company to immediate termination for cause and the
permanent forfeiture of all balances under Clause 7.2.
10. GOVERNING LAW AND JURISDICTION
This Agreement, its construction, validity, and any disputes arising under or in connection with it shall be governed exclusively by the Laws of Malta. The Parties irrevocably submit to the exclusive jurisdiction of the Maltese Courts.
ANNEX F
– SWEDEN SPECIFIC CONDITIONS (SGA COMPLIANCE)
The
restrictions within this Annex F apply to all traffic targeted at, or received
from, residents of Sweden. Violation of these terms threatens the Company’s SGA
license and constitutes an immediate material breach.
1. Spelpaus (National
Self-Exclusion Register): The Affiliate acknowledges that Sweden operates a mandatory
national self-exclusion register (Spelpaus.se). The Affiliate warrants
that no marketing materials, social media posts, links, or promotions
shall ever be directed toward individuals who are self-excluded.
Coordinated targeting of databases or channels known to circumvent
Spelpaus is strictly illegal.
2. Duty of Care and Moderation
(Måttfullhet):
All marketing targeted at the Swedish market must comply with the Swedish
Gambling Act regarding "Moderation". The Affiliate must not use
aggressive call-to-actions, psychological pressure (e.g., "Bet
Now", "Hurry Up"), or suggest that gambling can solve
financial, emotional, or social problems. This applies strictly to
any approved social media channels.
3. Strict Bonus Rules: Under SGA regulations, players
can only be offered one single welcome bonus per license. The
Affiliate is strictly prohibited from advertising any unauthorized
bonuses, reloads, cashbacks, loyalty rewards, or incentives other than the
official welcome offer explicitly provided in the affiliate system for the
Swedish market.
4. Responsible Gambling Logos: Any page, channel, or review
site targeting Swedish residents must clearly display links and logos for Spelpaus.se,
Stödlinjen.se, and the mandatory 18+ age warning symbol.
ANNEX G
– MGA & ANTI-FRAUD CONDITIONS (MALTA COMPLIANCE)
The
restrictions within this Annex G apply to all traffic under MGA jurisdiction
and target the elimination of deceptive traffic syndicates.
1. Misleading Marketing &
Guaranteed Wins:
The Affiliate shall not publish content that misleads potential players.
It is strictly forbidden to claim that winning can be mathematically
guaranteed, to promote "loopholes", "hacks", or
"betting systems" designed to beat the house, or to present
gambling as a viable alternative to employment.
2. Coordinated Syndicates &
Baseline Scraping: The Company operates advanced biometric and behavioral tracking.
If the Company detects patterns of "Coordinated Fraud" (e.g.,
clusters of players registering from identical IPs/subnets, utilizing
identical devices, using Telegram/social media-distributed instructions,
or depositing exactly the baseline threshold and showing zero subsequent
retention), the traffic will be flagged as a fraud syndicate. The Company
reserves the right to nullify the entire month's traffic from the source
and permanently blacklist the Affiliate.
3. Age Verification and
Free-To-Play (F2P): The Affiliate is strictly prohibited from offering free-to-play
versions of real money casino games without implementing an authorized age
verification process on their site. No content may have "particular
appeal to minors" (no cartoon themes, juvenile youth culture, or
fairy tale aesthetics alongside casino tracking links).